800sqm of pure experiential retail at Westfield Parramatta
"Self-proclaimed as the 'new home' for Sydney's streetwear culture, the bustling store opened in earnest on November 19, 2022."
experiential retail
Experiential Retail: how eCommerce innovators are cashing in
Experiential Retail: eCommerce Innovators Are Cashing In The “experience economy”, was a term coined to describe experience-based products and businesses. VendHQ defines it slightly more narrowly as “where physical retail spaces offer additional experiences beyond browsing or buying products.” What is the trend towards experiential shopping and consumer experiences? Why does it matter? And how …
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